There is no question that email marketing is essential to your business.
Just take a look at any google search on email marketing stats if you need any extra incentive to focus on building and marketing to your email list. Or here’s 35 Face-Melting Email Marketing Stats for 2018 from Wordstream.
One stat stood out to me is that it is forcasted that there will be 2.9 BILLION email users by 2019.
That’s a lot of peeps, peeps!
So, yes, it’s time to build that list.
And every time I say that someone asks me “How do I build my list?”.
Today I’m going to share with you how I added hundreds to my email list using pre-written content. There are two challenges I’ve run over the last few years that have worked again and again to add new people to my list, dozens or hundreds at a time.
List-building is an ongoing, long-term process and these two methods work. Pick one and get to work 😉
- Quick & Dirty Free Workshop – One of the fastest, most effective and easiest list-building effort I’ve done was when I took a PLR Vision Board planner from my friends at Coach Glue and turned it into a workshop. I took the vision board content, adapted it to include my own unique training on how to do DIGITAL vision boards instead of physical versions, threw up a quick Facebook group and hosted a live walk-through of how to create a Digital Vision Board.
I’ve added over 500 people to my list using this method, and have a small Facebook Group of 260 people in the same. I go back to this challenge over and over again. I ran it last in November and I’ll do it again at the end of this year (note to self: get that added to my calendar).
You can see my Digital Vision Board sign up here and feel free to sign up to check it all out. It’s a little messed up right now because I switched themes, am not currently running an active challenge and haven’t got back to fix up the page, but you’ll see my process and some outdated dates if you do go through to peek around!
This was so quick to create! The content was already written a la my smart, smart friends who sell the pre-written planners, training and courses at Coach Glue, also known as PLR.
If you don’t know what PLR is, it stands for Private Label Rights. PLR content is pre-written material that you can take and use, but first you edit it. What I like to do is make the content entirely my own. And that’s why I took the Planner, turned.
- Free Challenge to Sell an Affiliate Product – Another way I built my list AND made affiliate sales at the same time was to create a challenge AROUND a specific product.
I created the 30-Day Distraction Challenge, which has also had hundreds of people register and has 277 members in the challenge group, to promote a $7 affiliate product. And it really worked! Each time I’ve run the challenge I’ve had from 50 to 200 or so people register for the challenge and many of those people took my recommendation for a product that was to help with productivity.
So I designed the entire challenge around the productivity topic and then I created about 25-ish messages that I sent as both emails and posted in the Facebook group as posts.
It was easy to write a quick 10-15 minute tip every day, send it out and build that relationship with those subscribers. And that showed them plenty of value to, hopefully, stick around and get to know me better.
You can see my sign up for the 30-Day Distraction Challenge here and go through that process to see how I set it up.
I hope that helps you see how you can get stuff done FAST. It’s always my goal to get things to completion and to use the tools at hand to do that as effectively and quickly as possible. With the pre-written content it just makes it so fast and easy when you’re ready to get stuff done.
If you need something ready-made, consider grabbing my Work Less, Earn More Challenge which will be released as pre-written PLR content you can use on Friday. If you buy it now, you’ll get the download link updated with the pre-written source files (word docs, graphics, salespage copy even) on Friday. Get the Work Less, Earn More Challenge here.
I also have a Giveaway Event Success training that would make an interesting list-builder! You could host a little event yourself, if you’re ambitious, or just find an event to direct people to and challenge them to get it done. I did this myself with my membership group and it was soooo rewarding to see people join their first giveaway event, give away a freebie in that event and build their email list for the very first time! (check this out too if you want ANOTHER cool way to build your list. Get the Giveaway Event Success training here, before it retires soon.
Which of these could you do, would you do to build your list?
I’ve said it before and I’ll say again that building your list, earning an income and serving your people could be done in SO many ways. There’s nothing to say you have to follow any or all of my examples step by step. Imagination and creativity are your best friends in serving you and your people in the best way!
You’ve got this 🙂